On September 23, 2025, the 17th China (Beijing) International Construction Machinery Exhibition (BICES 2025) grandly opened at the China International Exhibition Center in Shunyi. With the theme of "High-end, Green, Intelligent Future", this exhibition focuses on the cutting-edge trends and development directions of the construction machinery industry. Relying on its professionalism, authority and industrial influence, it has become a core platform for technology exchange, product display and resource connection in the domestic and international construction machinery fields, attracting attention from the entire industry.
To actively respond to the exhibition's call and deeply integrate into the wave of industrial exchanges, our company closely aligned with the theme of "High-end, Green, Intelligent Future", took "technology display + resource connection" as the dual-core strategy, carefully prepared exhibition content, created unique and competitive exhibition highlights, and achieved fruitful results:
Centering on the "New Energy Equipment Zone" (a key section of the exhibition), our company accurately positioned its display direction and focused on presenting a number of self-developed hydraulic control systems. With the core advantages of "low energy consumption and high intelligence", this series of products highly conforms to the exhibition's "green and intelligent" concept and became a focal point of the zone as soon as it was displayed. During the exhibition, it attracted over 200 groups of professional visitors from the industrial chain to stop for consultation, and successfully reached product trial intentions with 12 customer groups on site, laying a good foundation for subsequent cooperation promotion.
In response to the exhibition's call for "New Technologies, New Products, New Achievements", our company innovatively adopted a combined display mode of "physical operation + case explanation" to intuitively present the practical application effects and value of core technologies in three fields: mining, agriculture and shipping. Thanks to the innovation, practicality and industrial adaptability of the technologies, our company finally won the "Recommended Innovative Technology" award issued by the organizing committee, fully demonstrating the company's strength and industrial recognition in the field of technological R&D.
With the support of the "International Supply Chain Matching Conference" platform built by the exhibition, our company actively carried out international exchanges and cooperation negotiations, and successfully reached 3 preliminary cooperation intentions with the Kazakhstan infrastructure procurement team and Turkish engineering enterprises (covering fields such as hydraulic system supply for construction machinery and technical services). At the same time, the company actively participated in the "Green and Intelligent Mine Exchange Conference" held during the exhibition. Through in-depth communication with overseas industry experts and enterprise representatives, it accurately grasped the demand pain points of overseas markets for green and intelligent construction machinery and equipment, and clarified the adaptation direction and optimization strategy for the company's product export, laying a solid foundation for the subsequent expansion of the international market.
During the exhibition, relying on high-quality products, advanced technologies and professional services, our company successfully signed on-site contracts with 2 domestic customers (achieving substantive cooperation); meanwhile, it accumulated a total of 87 groups of high-intention customer resources (covering fields such as domestic construction machinery manufacturing, mine infrastructure and agricultural equipment), reserving sufficient resources for subsequent customer conversion and market expansion.
On one hand, through in-depth participation in various exhibition activities and exchanges with leading industrial enterprises and experts, the company accurately grasped the technological development direction of "high-end, green and intelligent" in the construction machinery industry, and clarified the priority and core breakthrough points of future product R&D. On the other hand, through cooperation negotiations and market research with overseas enterprises, it successfully opened 3 overseas cooperation channels and clarified the adaptation direction for product export, providing key support for the company's subsequent international market layout and the promotion of globalization strategy.
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